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Local Marketing Strategist

The Local Marketing Strategist (LMS) is responsible for the coordination of client marketing programs placed through Brandmuscle’s Media Center, and for sustaining an in-depth understanding of the Media Center capabilities and various local marketing tactics.

Under direct supervision, responsibilities include:

  • Working with a wide range of Brandmuscle clients (primarily via phone) to understand their immediate marketing needs and provide media and event planning assistance
  • Act as a liaison between the client and the Brandmuscle Media and Event Planning team to ensure that project goals and timelines are met
  • Identifying the best marketing solution for a wide range of clients to meet plan and budget goals
  • Recommending and taking action to assist in the analysis and solutions of client issues and problems in the best interest of both the client and Brandmuscle
  • Working with Brandmuscle’s Media and Events Team and outside partners to answer and fulfill media and event requests
  • Processing claims and associated details for media orders
  • Project Management of client media and event programs
  • Interfacing with all stakeholders that will interact with the project, including end-users, media and event partners, internal sales, product development, graphic operations and client service teams
  • Providing ongoing feedback and assessment of project status and issues to managers and executives

Requirements

  • Bachelor’s Degree is required
  • Detail- and client service-oriented
  • Self-starter, ability to work without direct supervision
  • Availability to accommodate various working hours as client workload requires
  • Superior communication skills, both verbal and written
  • Well-versed in use of Microsoft Office products (Excel, PowerPoint, Outlook)
  • Excellent organizational skills

Experience

A minimum of 4 years of marketing or advertising experience, either in an advertising agency, media sales or client-side marketing role is required

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